Where we started.
Not all food is created equal. Italians have always known this.
When my grandfather, Art La Caprara began to import Italian olive oil, over 30 years ago, he was compelled by his nostalgia for the food and traditions of his home country. His business was born when his friends and family requested olive oil for themselves; and thus extra virgin olive oil from Abruzzo made its long journey to Canada, and remains one of Puro’s signature products.
Today we have access to a myriad of products from all over the world, which makes Puro’s mission all the more nuanced.
We embrace the origin, biography and artisanal history of every product as we strive to bring you quality and the wisdom that Italians have always had when it comes to what they eat as well as the important appreciation for the ultimate food experience.
Puro Specialty Olive Oil
With olio PURO, everything is created in small quantities, with the maximum attention paid to detail. We use some of the highest quality olives available. The production of our extra virgin oil is simply PURE, and this characteristic is evident in all of our oils and products.
We offer an array of options for your gift giving needs.
Looking to give a unique gift for clients? PURO offers full customization on select sizes of our olive oil bottles.
We would be happy to produce a bottle featuring your company logo.